Could this give designers the ammunition they need to persuade clients into keeping information simple (KISS)?
No, but I would guess they were talking about grunge typography
Thank you trend whores for making this possible, lol.
Also, a lot of research points to the fact the people react better to sites that are more on the visual side than the text heavy side. I don't know if people are basing the larger font sizes on research or on a trend 8)